Scentbird is coupling up with “Love Island USA” bombshell, Iris Kendall.
The fragrance discovery and subscription scent service has teamed up with the Season Seven alum to launch a brand new eau de parfum inspired by the cult-favorite reality dating show, set to return on Tuesday. With notes of bombshell peach, bare skin musk, driftwood and villa gardenia, the scent is meant to transport its wearer to the sandy beaches of Fiji, where a fresh crop of islanders are sunbathing in search of love.
The fragrance launch is coinciding with the premiere of “Love Island USA” Season Eight and “Love Island UK” Season 13.
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The past two seasons of the U.S. edition alone have amassed record-breaking audiences, with Kendall’s series garnering north of 18.4 billion minutes streamed last summer and Season Six reaching 919.1 million minutes watched in just one week the year prior. As a result, the reality star to celebrity timeline has been accelerated, causing former contestants to side step the stigma formerly associated with the show and head straight to A-list status. Leah Kateb was the first example of this. Leaving the show as a runner-up, alongside her now boyfriend, Miguel Harichi, Kateb was greeted with more than 3.6 million followers, up 3.55 million from when she entered.
Kendall had a similar experience, joining Season Seven as a spray-tan artist and leaving a mega-influencer. Now, her day-to-day is inundated with work trips and red carpets, many of which require the assistance of an expert glam team. “Coming off of the show and being put in like situations where I have to get ready for an event, or I have to do a photo shoot. I know so many more like beauty hacks than I did before,” she told WWD in an exclusive interview. “I thought I was doing just fine, but you learn so many different techniques and things that you didn’t think you needed, but you do.”
One tip she’s picked up is “always put a lotion on before you put your fragrance on, that way it stays longer.”
“I honestly can’t leave my house without my signature scent,” she continued. “It’s what makes my outfit, it’s what makes the whole look for me. No one will ever forget what you smell like. They might forget your outfit, they might forget your makeup, but no one will ever forget that you smell good.”
More than that, scent is a collection of memories, and the new Love Island eau de parfum is Kendall’s summer 2025 scrapbook. “It’s nice that I can keep that around me,” she said.