Missoni CEO Outlines Growth Strategy
Asics
Nike Takes New Steps to Support Female Runners After Backlash Over Maternity Policy
The Swoosh is answering the call of those who took it to task.
Nike Wasn’t Paying Pregnant Runners — Here’s What Its Competition Was Doing
Under Armour, New Balance and Asics weigh in.
Performance Styles Rebound for Asics in North America as Global Sales Stagnate
Asics released its first quarter financial performance, showing improved sales for its performance styles…
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Vivienne Westwood Brings Back Asics Classics in New Collaboration
There are five sneaker styles and the first two will drop in July.
Here’s Why Asics Is So Valuable to Retail — and Always Has Been
The brand's key retail partners weigh in.
How Asics Plans to Dominate the Running Market — Again
With 70 years of success, Asics is making moves to reclaim its spot in performance running.
Asics’ New U.S. CEO on Why the Brand’s Future Is in Performance
Koichiro Kodama talks with FN in his first major interview since taking on the CEO role.
How Running’s Rising Star Emma Bates Plans to Help Asics Reach Millennials
Bates stars in a new Asics ad campaign along with track and field competitor Queen Harrison and Lane Carico…
Onitsuka Tiger Opens SoHo Store, Plots U.S. Rollout
The concept store in SoHo is one of a dozen units planned for the U.S. market over the next two to three…
Asics to Launch Energy-Saving Running Shoe
The MetaRide features a curved sole that propels runners forward.
Asics Wants to Halve Its Emissions By Convincing Runners to Give Back Race-Worn Apparel
Asics has partnered with I:Collect on a new initiative that will place apparel take-back centers in 8…
CEO Out at Asics America After Poor Sales Stifle FY18 Earnings
Asics reported its financial information for FY18 while announcing leadership and structural changes for its…
McCarthy Exits as CEO of Asics North America
He is being replaced by Koichiro Kodama.
Asics to Turn Recycled Clothing into Japan’s Olympic Uniforms
Asics will be recycling clothing, gathered from the general public, to manufacture uniforms for Japan's…
Asics to Return Focus to Running Roots
The brand will mark its 70th anniversary this year.