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Asics

A Chalet in the French Alps Is Now Home to Asics’ New Training Camp

Asics said that the new camp reflects the brand's holistic approach to performance and sports marketing.

Asics Is Turning One of Its Most Popular Sneakers Into a Mule

The Gel-1130 is going backless.

Performance Running and Sportstyle Sneakers Fuel Q1 Growth for Asics North America

Net sales in North America in the first quarter of 2026 grew 23 percent to 48.2 billion yen, or about $305.2…

Asics Updated One of Its Most Affordable Running Shoes and It’s Available to Preorder

The GT-1000 15 release will accompany the upcoming Gel-Kayano 33.

Asics Updates Its Gel-Kayano Running Line With a New Stability System and Dual-layer Cushioning

The Gel-Kayano 33 will release in June.

2026 Boston Marathon: Here’s What Shoes the Winners Wore

John Korir won the men's race for the second year in a row and set a new course record in a mysterious Asics…

Asics Opens Run Shop With Marathon Sports in Boston Ahead of Big Race

Located at 299 Newbury Street, the new Asics Run Shop is designed to serve the storied Boston running…

Asics Is Releasing a New Sequel to One of Its Most Technical Lifestyle Sneakers

The brand's Gel-Kinetic 2.0 makes its retail debut this week.

Asics’ Latest Low-Profile Sneaker Is Designed to Promote Mindfulness and It’s Available Right Now

The Hypersync's debut colorways sold out quickly, but new styles have just been released.

Thom Browne’s Latest Project Celebrates Art, Trust and a Love of Running

For the project, Browne was joined by London-based photographer Robbie Lawrence, writer Durga Chew-Bose and…

Thom Browne Brings Sneaker Collab With Asics to Selfridges’ Corner Shop in London

The department store on London's Oxford Street will serve as the exclusive launch partner for the white…

Thom Browne’s Debut Sneaker Collab With Asics Is Finally Here

The release marks the first time Browne has released an athletic sneaker and a first-of-its-kind…

Kiko Kostadinov’s Wild New Asics Tabi-Toe Sneakers Are Finally Coming Out

The collaboration references Asics' first-ever running shoes.

Sportstyle Sneakers Help Drive Growth for Asics North America in 2025

Net sales in North America grew 5.8 percent to 141.1 billion yen, up from 135.0 billion yen in 2024.

Sportstyle Sneakers Help Drive Growth for Asics North America in 2025

Net sales in North America grew 5.8 percent to 141.1 billion yen, up from 135.0 billion yen in 2024.