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How Much Beauty’s 10 Biggest Brands on TikTok Shop Made in May — From Tarte to Maybelline
A breakdown of the top 10 beauty brands by TikTok Shop sales during the month of May, per Charm.io, plus…
How Fragrance Became a Burgeoning Subculture
Following the early-pandemic emergence of #PerfumeTok, fragrance has become a connector across groups and…
Yankees Anthony Volpe to Be Charles Tyrwhitt Ambassador
The shortstop will be featured in the brand's advertising and social media campaigns.
The 10 Biggest Beauty Brands on Social Media in France — From L’Oréal Paris to Dessange
Monthly data from Traackr shows who's winning on French consumers' social media feeds.
Pinterest Predicts a Digital Detox, Martha Stewart-filled Summer
Pinterest unveils its Summer Trend 2025 report, with less screen time, travels to nature, astrology-inspired…
Gen Z, TikTok and AI: The Future of Personalized Marketing
Listrak's data shows shoppers are using social platforms for research, offering personal data for customized…
From Clicks to Commerce: Unlocking Sales in the Digital-First Era
Highlighting the impact of social commerce, executives from Recom, True Beauty Ventures and Supergoop chat…
Long Considered Second-tier, Affiliate Marketing Gains Ground
When big, splashy campaigns are out of budget or measurable conversion is key, this "less sexy" channel has…
Loro Piana, Dimorestudio, OTW by Vans Top Drivers of $26.1 Million in EMV for Milan Design Week
Insights by Karla Otto issued its second Milan Design Week digital impact report showing that Loro Piana…
EXCLUSIVE: WNBA’s Golden State Valkyries Team Up With Rakuten for Tunnel Looks
The "Rakuten Arrivals" will celebrate the team players' personal sense of style and support their favorite…
The 30 Fragrance, Skin and Makeup Brands That Won Social Media During the First Quarter
Bee Shapiro's Ellis Brooklyn was the fastest-growing fragrance brand by earned media value, while L'Occitane…
EXCLUSIVE: Gallery Media Group Acquires Coveteur, Names Faith Xue Editor in Chief
It marks the media company's first foray into luxury publishing.
Caught Between a Trade War and Potential New Ownership, What Does the Future Hold for Beauty Brands on TikTok Shop?
TikTok has become a key bargaining chip in China's escalating tariff battle with the U.S. — while remaining…
A New Digital Platform Wants to Create More Opportunities in the Creative Industry
Sondr's founder Hilary Xherimeja is working to make jobs in fashion, art, and music more equitable and…
Huda Beauty, L’Oréal Paris Among Top 10 Brands on Social in the U.K.
On the heels of a buzzy event in Dubai celebrating the brand's latest Ube collection launch, Huda Beauty took…