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Asics

Adidas Sues Asics Over String of Tech Patents

Asics is allegedly using technology covered by nearly a dozen patents registered to Adidas.

Asics Chimes in On Trump’s Immigration Ban

Asics is the latest athletic brand to denounce President Trump’s immigration ban. After donating $1.5 million…

Shuffle Board: Lands’ End Names New CEO, Asics Taps Two New Executives for Long-Term Branding Strategy

Lands' End named Jerome Griffith as its new CEO. Plus, Asics hired two new executives for its three-year…

<b>Asics</b> Donates $1.5 million Worth of Shoes

Asics announced Tuesday the total donation of over $1.5 million worth of shoes as a result of the Asics Extra…

Asics Adds New Executives for HR And Legal Council

Asics announced two new hires. Barbara Tuner is coming on board as vice president of human resources. Lisa…

Asics Adds Human Resources, Legal Executives to U.S. Team

The company also donated 50,000 pairs of shoes to Girls on the Run.

Asics Creates Running Tight to Improve Performance

The Finish Advantage Tight provides muscle support to prevent fatigue.

Asics Goes the <em>Extra Mile</em> for the NYC Marathon

Asics’ new campaign invites fans to go the extra mile, but they mean it literally. The brand has announced…

<b>Kith</b> Enters the NYFW Scene

Just days of launching a shop-in-shop inside the stately Goodman’s Men’s store on Fifth Avenue, Kith Founder…

Asics & Packer Shoes <em>Welcomes</em> US Open with Collection

Asics is calling “game, set, match” in time for the US Open with a new limited-edition collection with…

Asics Offers Shoes to Raise Funds for Cancer Research

The Accelerate Hope Collection will be available through November.

Wale Opens Up About His Latest Shoe Release, Most Expensive Kicks & More

Days before his latest Asics & Villa reveal, the hip-hop artist, kicks impresario & social star talks music…

Asics Signs Jarrion Lawson to Pro Sponsorship Deal

He is a six-time national champion in track and field.

Asics Develops New Fabric for Running and Lifestyle Footwear

Asics has a new invention that combines original visual effects and high performance.

Asics Launches <em>Ultra-Light</em> DynaFlyte Running Shoe

With the Olympics right around the corner, shoe brands are inevitably beginning to unveil new running…