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Giorgio Armani Designs Formalwear for Italy’s Juventus Soccer Club

Players of one of Italy's oldest soccer clubs will now don a Giorgio Armani wardrobe off-field.

Palmes Wants to Make Tennis Accessible, Starting With an ATP Collaboration

The Copenhagen-based brand is launching a collection of T-shirts, polo tops, tennis shorts and caps with the…

Jude Bellingham Stars in New Louis Vuitton Men’s Formalwear Campaign

The Real Madrid midfielder wears outfits ranging from workwear-inspired jackets to classic suits.

Fanatics Launches Loyalty Program With 10 Million Initial Members

The digital sports company will offer customers FanCash that can be spent on merchandise, tickets and…

Monique Billings Talks WNBA Off-court Style, Love for Tyra Banks and More

The Valkyrie's player is part of the new shoppable Rakuten "Shop the Look" campaign program alongside…

Dick’s Creates In-house Studio to Create Sports Films

The announcement of Cookie Jar & A Dream Studios coincides with a Little League World Series documentary on…

EXCLUSIVE: Glamnetic and Fanatics Create Nail Sets Inspired by NFL, NCAA and MLB Teams

These new sets mark the first licensed press-on nail designs featuring 49 participating sports teams across…

Moët & Chandon Makes Splashy Debut as Title Sponsor of F1 Belgian Grand Prix

In an interview with WWD, chief executive officer Sibylle Scherer detailed how the Champagne maker is…

Kristin Juszczyk and Drew Brees Partner With Verizon on Mentoring Small Businesses

WWD also spoke with the Off Season founder about her advice for up-and-coming fashion designers, the…

Off Season by Kristin Juszczyk and Emma Grede Debuts NFL Collection With Bold Take on Game Day Apparel

The collection is now available.

Oleksandr Usyk Readies for Daniel Dubois Fight With Aid From Ukrainian Designer

Elvira Gasanova, whose clothes have been worn by Ukraine's president Volodymyr Zelensky, has been working…

Moda Management Global, Rept Team Up on Fashion Partnerships for Athletes

The agencies will be working with the likes of English soccer players Grace Clinton, Lauren James, Keira…

Malbon and St. John Introduce a Sport-luxe Golf Capsule

The American brands have collaborated on a limited-edition collection, out now.

Louis Vuitton Is the New Official Partner of Real Madrid

The French luxury house will design off-field outfits for the men's and women's soccer teams, as well as the…

The WTA Returns to London After More Than 50 Years With Katie Boulter

Marina Storti, CEO of WTA Ventures, the commercial arm of the WTA, laid out her plans for the future of…