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EXCLUSIVE: Lionel Messi Features Solo in New Louis Vuitton Campaign

Following his viral ad with Cristiano Ronaldo, the World Cup winner is back with a solo campaign.

Move Over Lipstick Effect, Now It’s Time for the Chapstick Effect

SuperOrdinary's chief executive officer discusses the current economic uncertainty influencing a rise in…

Despite Inflation, Gen Z Consumers Are Still Shopping Online

Research shows that despite rising inflation, Gen Z shoppers are the least likely to reduce their spending…

Meta’s Multiple Canvases: Fostering Brand Creativity to Meet Gen Z’s Expectations & Drive Growth

Karin Tracy shares how brands are translating storytelling into authentic connections and ultimately real…

Shein’s the No. 2 Brand for Instagram Influencers. Here’s the Titan They Can’t Stop Buzzing About.

Fast fashion brands dominated Statista's list of the fashion, tech and retail companies influencers can't…

Celebrities Are Stomping Out in Mschf’s Sold-out Big Red Boots With Ciara, Lil Wayne and Seth Rollins Among the Famous Fans

The "Astro Boy"-inspired boots sold out in a matter of minutes on Mschf's app and website.

Instagram Tests New ‘Broadcast Channel’

Select creators have a new way to connect with fans and capture feedback, with a one-to-many broadcast tool…

JCPenney Lines Up Prabal Gurung for Collaboration

The alliance is in line with the chain's aim to cater to America's diverse working families.

Cowboy Core Fashion Is Trending: Beyoncé, Harry Styles & More Create Buzz Around Western-inspired Looks

Pop stars stars from Beyoncé to Harry Styles are helping drive the cowboy-core trend.

Instagram Ends Live Shopping

Livestream shopping is no more, after a series of changes to the platform calls its shopping efforts into…

Beyoncé Sparkles in Custom Ali Karoui Trenchcoat

The Dubai-based Tunisian designer created a custom chartreuse coat for the singer.

Interpreting Meta’s Q4 Earnings Results

Meta's revenue continued to fall. So why is Wall Street cheering? It's not a sign of confidence in Mark…

‘Shein Stole My Design’: Fitness Influencer Cries Foul Over Lookalike Skirt

Popflex designer Cassey Ho hasn't said if she plans to take legal action against Shein, which seems to be…

Ukrainian Pop Star Tina Karol Celebrates Birthday With Message of Peace

Sales of the collection will help provide thermal apparel for female members of the Armed Forces of Ukraine.

Lively Founder Launches Clean Energy Drink

The first-ever beverage of its kind created by women, Gorgie, has been built with a digital-first approach…