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Asics

Here Are the Shoes Worn by the 2025 Boston Marathon Winners

Sharon Lokedi set a new course record for women while running for Under Armour, and Asics runner John Korir…

Bandit Running Is Teaming Up With Asics for Its First-Ever Sneaker Collaboration

The cult running brand takes on Asics' Novablast 5 daily runner.

Onitsuka Tiger Continues European Expansion and Opens First Flagship Store in Spain

An exclusive Mexico 66 NM sneaker is offered at the store in Barcelona.

This Asics Sneaker Collaboration Pokes Fun at the ‘Just Say No’ Campaign

Sneaker Politics references the infamous anti-drug campaign for its Gel-Kayano 14.

How Asics Senior Director of Sales Jennifer Tarantino Empowers Female Colleagues Amid New Challenges: Women Who Rock

This article appeared in the Feb. 3 print issue of FN, as part of the "Women Who Rock" special section.

Kendrick Lamar Embraces Athleisure for Apple Music’s Super Bowl LIX Halftime Show Press Conference

Lamar will take the stage on Sunday with his protégé, SZA.

Material World: Spiber Spins Pure Brewed Protein With Botto Giuseppe

Spiber and Botto Giuseppe successfully developed the first 100 percent Brewed Protein yarn, debuting at Pitti…

Asics Goes Green With Neocurve Sneaker Launch

The sneaker is exclusive to Europe as it is designed and crafted at Studio Hagel in Amsterdam, Netherlands in…

Princess Charlene of Monaco Shows Her Sporty Side in Red, White and Black Tracksuit and Asics Sneakers for the ‘No Finish Line’ Race

The royal serves as a patron of the charity event.

Here’s What’s Behind Asics and Puma’s Rise on Stock X

"I applaud Asics for its ability to transcend its traditional niche as a performance running shoe brand,"…

Running and Sportstyle Categories Are Driving Asics’ North America Sales

In North America, Asics revenues were up 18.7 percent to 104 billion yen for the first nine months of the…

Asics Said It Helped Remedy Labor Abuse in Cambodia. Activists Disagree.

While the sportswear maker said that its supplier is respecting workers' freedom of association, evidence…

Nike Says Its Running Category Is On the Mend. But Is It Enough to Challenge Hoka, On and Asics?

Some analysts say it will take more than a running refresh to get the struggling athletic brand back on track.

A Cambodian Labor Group Could Be Shut Down. Here’s Why It Matters.

A government investigation into CENTRAL could result in its permanent suspension. This could have a chilling…

The History of the Onitsuka Tiger Mexico 66: From Olympic Debut to ‘Kill Bill’ and Beyond

A nearly 60-year-old sneaker made for the Mexico Olympics that became a pop culture icon.