Latest in Technology
AI Is Supposed to Stop Fakes. Why Isn’t It Working?
Artificial intelligence is supposed to be the solution to luxury's counterfeit conundrum. So why isn't it…
Levi’s Chief Digital Officer on the Beyoncé Effect and ‘Rewiring’ a 171-year-old Brand
Jason Gowans sat down for a Q&A on data, denim and more.
Why Chanel Is Among the Luxury Brands Using Human-size Connected Screen La Vitre
The French start-up will demonstrate the product at the Tech for Retail show, which kicks off in Paris on…
WWD Recommends
EXCLUSIVE: Snap’s Bitmojis Step Out With Prada, Miu Miu Bags
Prada and Miu Miu open a new handbag category for Snapchat's Bitmoji, with digital versions of real product.
How a New Voice Translation Tool Is Making Multilingual Meetings Easier
DeepL Voice allows for real-time speech translation for more than a dozen languages.
Estée Lauder Goes All In With OpenAI’s ChatGPT
The beauty giant plans to unleash AI across its entire portfolio, including Clinique, La Mer, Bobbie Brown…
EXCLUSIVE: Adore Me Wants to Take Bra and Panty Try-ons From Cringe to Cool
Adore Me will bring Veesual's virtual try-ons to its entire product line, the intimates brand told WWD.
EXCLUSIVE: Drest Takes Fashion Gaming to a New Level With Immersive Luxury Experiences
The latest iteration of Drest, which launches on Tuesday, fuses gaming with fashion editorial, and allows…
Dsquared2 Taps ESW to Propel Global Direct-to-consumer Expansion
Dsquared2 leverages ESW's advanced e-commerce solutions, which have resulted in significant growth in global…
Escaping the Data Trap
Data standardization is key to reclaim employee productivity and recoup hidden data costs.
This Tool Uses Gen AI to Create Digital Product Passports in Seconds
PicoNext allows brands and retailers to integrate its tool with Shopify, pulling data from product pages to…
How Big Tech’s Legal Battles Could Impact Fashion
The tech giants are facing a flurry of court cases in an election year that could be make or break for these…
EXCLUSIVE: Benefit’s Holiday Benemart Goes From Selfridges to Virtual World
Benefit Cosmetics worked with Obsess to launch an immersive virtual version of its "beauty shop as grocery…
As the Holiday Season Prepares to Peak, All Eyes Are on the Customer
In this week's Tech Tuesdays column, improving the shopping experience is the name of the game.
Amazon’s Mammoth Q3 E-com and Cloud Business Impresses Wall Street
Amazon reported $159 billion in revenue, beating estimates, as its ad, cloud and e-commerce business…