Latest in Fragrance
EXCLUSIVE: Bella Hadid Talks Bringing ‘Ôrebella to the Middle East
"When I think of the Middle East, I think about fragrance," said Hadid, who is launching her clean scent…
Coty Subsidiary Launches Lawsuit Against Kering and Gucci
The case pertaining to the Gucci fragrance and beauty license was lodged in a U.K. commercial court.
The Fragrance Foundation Honors Jerry Vittoria
The organization's chairman, who will be retiring in 2026, saw a hefty turnout for the celebration of his…
Boots Bets Big on Fragrance, Opening a Stand-alone Store in London
The new Boots Fragrance boutique near Liverpool Street station carries 400 scents ranging from the niche to…
Italian Fragrance Brand Vranjes Firenze Accelerates Growth With Acquisition, Collaboration
The Florence-based label has acquired a majority stake in Integra Fragrances, tied up with leather goods…
Mind Games Teams With Selfridges on Two New Fragrance Exclusives
Playmate and Check Please, both of which have amber notes, will debut at Selfridges on Thursday.
Victoria Jackson of No Makeup Makeup Introduces No Fragrance Fragrance
The scent is a "fragrance essence" that adapts uniquely to every wearer, while designed to protect the skin's…
EXCLUSIVE: Dove Makes Its Inaugural Move Into Body Mists and Partners with the Radio City Rockettes
The new body mist line will be available in Sugar Cookie Sprinkle, Frosted Plum Berry and Gingerbread…
Which Arab Fragrances Are Selling Most on Amazon?
Viral brands like Lattafa are netting as much as $7.6 million in sales each month on Amazon as Arab…
Gut Instinct, Good Brands and Better Product: Inside Interparfums Inc.’s Growth Strategy
The 2025 recipient of the WWD Honor for Public Beauty Company of the Year's winning formula entails growing…
Amouage Opens New York Flagship Boutique
The Omani luxury fragrance house, on track to soon double its size from 2023, is introducing its first…
EXCLUSIVE: Bravo Sierra Launches Trio of Body Fragrances
Each of the three fragrances is inspired by the scents featured in Bravo Sierra's body care range.
When Coty Loses the Gucci License — What Then?
Just hours after news of the 4-billion-euro L'Oréal-Kering Beauty deal, analysts try to foresee what's to…
Romain Spitzer’s Purview Widens for Fragrances at LVMH
The executive has been named its president and CEO of Fragrance Group LVMH Beauty.
EXCLUSIVE: Colman Domingo Is Valentino Beauty’s New Global Brand Ambassador for Fragrance
The award-winning actor, write and director attended Valentino's fashion show and helped the beauty brand's…