Skip to main content
X
Image of Ryma Chikhoune

Ryma Chikhoune

Senior Reporter

Contact or follow this author

More From Ryma Chikhoune

EXCLUSIVE: Sephora’s ‘Next Big Thing’ Is a Cosmetics Brand Rooted in Red and Ritual

Maed, founded by Denise Vasi, makes its retail debut.

EXCLUSIVE: Selena Gomez Opens Up About Launching Rare Beauty’s First Fragrance, and What It Means to Her

"Some of my best memories were when I was creating this," Gomez said of developing Rare Eau de Parfum…

Meet the L.A. Healer Loved by Celebs, Now She’s Bottled Her Signature Glow

Dr. Ellie Byun has treated the likes of Lady Gaga and Gwen Stefani.

How This Live Shopping Platform Is Quietly Scaling Beauty

Christos Garkinos looks to create the "Netflix of Shopping."

Polite Society Achieves in Two Years What Took Too Faced a Decade

Polite Society founders Jerrod Blandino and Jeremy Johnson discuss the brand's expansion in retail.

Ariana Grande’s R.e.m. Beauty Hires CEO

The Grammy-winning and Oscar-nominated artist chats R.e.m. Beauty and hints at what's to come.

EXCLUSIVE: Swarovski’s ‘Masters of Light’ Exhibition Coming to Hollywood in October

The Austrian crystal house has been marking its 130th anniversary with a traveling showcase that underscores…

Cosmoprof Vegas 2025: K-beauty’s Rebirth, Mood-driven Beauty Grows

A look at exhibitors and trends at beauty's largest U.S. trade show.

Immersive K-beauty Pop-up Lands in Hollywood

Celebrity makeup artist Daniel Martin and aestheticians Jade Marie and Candace Marino will host…

EXCLUSIVE: Nara Smith Fronts Vegamour Hair Supplement Campaign

The biotech hair brand deepens its hair wellness strategy with a new product, Gro+ Advanced Supplements, and…

EXCLUSIVE: Parker Thatch Names Joyce Lee First Creative Director

Lee will oversee Parker Thatch's creative direction as the brand looks to expand.

EXCLUSIVE: Lindsay Lohan Named Schwarzkopf Ambassador, Debuts ‘Soft Gloss Blonde’ Hair Color

The actress returns to the spotlight with a fresh look and campaign.

Silver Lake’s Mohawk General Store Doubles Down on Men’s

Kevin and Bo Carney expand their curated men's store on Sunset Boulevard.

EXCLUSIVE: Sacheu Goes IRL, Launching Full Range in Ulta Beauty Stores and Hosting Pop-up

The viral Los Angeles brand cofounded by content creator Sarah Cheung brings its entire color cosmetics line…

EXCLUSIVE: Boucheron Opens on Rodeo Drive

The Kering-owned French jeweler unveils a 5,296-square-foot boutique that will serve as its West Coast…