Pomellato to Stage Paris Exhibit
Under Armour
Footwear Brands Eye Sustainability in Support of a Regenerative Future
The Unless x Under Armour regenerative sneaker collaboration is one example of how shoe firms are eyeing…
Adam Sandler Dons Pink Curry Flow 11 ‘Girl Dad’ Sneakers in Italy Ahead of the 2025 Venice Film Festival
The "Happy Gilmore 2" star can't get enough of the Curry silhouette.
Tini Stoessel Joins Under Armour as Global Ambassador in UA Halo Racer Debut
The Argentine star's first campaign spotlights the brand's speed-focused sneaker with Hovr+ cushioning.
WWD Recommends
Tariff Impacts at Under Armour and Allbirds Rattle Shoe Investors
The CEOs of Under Armour, Allbirds and Crocs, all of which posted earnings this week, each expect lower…
Under Armour Results Fall Short, Stock Takes a Hit
The Baltimore-based sports brand is in the midst of a restructuring plan to improve results.
Under Armour Expects Tariffs to Bite, Sees Profits Halving This Year
The Baltimore-based sports brand is trying to mitigate the costs of the new tariffs, but they are adding to…
Under Armour Unveils New UA Halo Collection, Signaling a New Era for the Brand’s Footwear
Yassine Saidi, chief product officer at Under Armour, talked to FN about the significance of the UA Halo.
Caitlin Clark’s ‘Nike Ad’ Comment on Kelsey Plum’s Post Highlights WNBA’s Footwear Rivalry
A comment, a caption and a Swoosh: the latest Clark-Plum moment doubled as brand messaging.
Under Armour CEO Kevin Plank’s Pay Package Hits $11 Million
The CEO of Under Armour returned to the top post at the Baltimore-based sports brand last year.
Steph Curry’s Under Armour Deal: The Details of His Potential Lifetime Contract
Curry could end up making more from Under Armour than his $500 million in forecasted NBA earnings.
Under Armour Moving in Right Direction Despite Still-challenging Results
More premium product, including a Halo collection of apparel and footwear, is planned for the fall.
Under Armour Continues to Struggle, But Makes Progress on Restructuring Plan
The Baltimore-based sports brand instituted a plan to cut promotions and improve efficiencies one year ago.
Under Armour Continues to Struggle, but Makes Progress on Restructuring Plan
The Baltimore-based sports brand instituted a plan to cut promotions and improve efficiencies one year ago.
Under Armour Reinvents the Backpack to Focus on Comfort
The No Weigh Backpack features a special system of straps to reduce strain on shoulders and backs.