Pomellato to Stage Paris Exhibit
Running Shoes
Saucony CEO Patrick O’Malley on Building a Winter Running Collection
With over 100 years in New England, Saucony understands what runners need to persevere through tough winter…
Mizuno Introduces New ‘Cloudwave’ Technology to Wave Rider 20
Mizuno is celebrating the shoe that first put it on the map, the Wave Rider, with a redesign for its 20th…
Brooks Running Celebrates 2,189 Miles with New Cascadia
Brooks Running Company is celebrating American ultramarathoner Scott Jurek’s Appalachian trail record with a…
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Brooks Debuts Patriotic <em>Victory Collection</em>
With Independence Day just around the corner—and the Rio Olympics set to follow—Brooks Running is feeling…
Airia Asks: <em>“How Many Heartbeats Can A Running Shoe Save?”</em>
“How many heartbeats can a running shoe save?” That’s the question a new crowd-sourced footwear study is…
<em>Behind the Hype</em>: What the Olympics Really Mean for Athletic Footwear
Few events still bring eyeballs to television screens better than the Olympics, and no one knows this more…
Brooks Introduces New Boston-Themed Running Shoes
Brooks Running Company is introducing a new version of its best-selling Adrenaline GTS 16 inspired by the…
<b>Brooks</b> Launches New Kaleidoscope Collection
Performance footwear brand Brooks has released a vibrant new collection of running shoes inspired by the…
How Asics is Trying to Lure <em>Younger Consumers</em> in New Campaign
Japanese athletic footwear brand Asics is challenging all athletes to “WANT IT MORE” in a new campaign aimed…
New Balance to Release Running Shoes with 3-D Printed Midsole
New Balance is teaming up with 3D Systems to launch of a high-performance running shoe with a 3D-printed…
Mizuno Inks Deal with Cardio Sports
Japanese sportswear company Mizuno has entered into an exclusive partnership with Cardio Sport, a group…