Pomellato to Stage Paris Exhibit
Boucheron
Boucheron Opens Vendôrama Show With Evening Event
Charlotte Rampling, Julie Gayet and Isabelle Adjani attended the anniversary exhibit for the high-end…
Boucheron Plans Anniversary Exhibition at Paris Mint
The "Vendôrama" show in January will take visitors on an interactive journey from the creation of a jewelry…
EXCLUSIVE: Boucheron Marks Brand Makeover With New Ads
The Place Vendôme jeweler seeks to gain ground with younger generations through a more contemporary look.
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Boucheron Reveals Ambitious Program for 160th Anniversary
Over the next 12 months, the Place Vendôme jeweler will unveil a new advertising campaign, a fresh store…
Boucheron Renovates Place Vendôme Flagship
Tied to the brand's 160th anniversary, a restoration is planned for its flagship at 26 Place Vendôme.
Boucheron Launches Ecommerce in U.S.
After a year of selling in Europe, Boucheron today plans to open its first online store in the U.S.
Boucheron Making U.S. Moves
Riding the momentum of its 150th anniversary year, Boucheron is angling to expand its business in the U.S.
Boucheron: Here Comes Trouble
NEW YORK — YSL Beauté is courting Trouble in an effort to breathe new life into the Boucheron fragrance…