More From Alexandra Harrell
Clean200 Tracks the Clean Economy and Fashion Barely Shows Up
The Carbon Clean 200 lists public companies making money in the clean energy economy. Consumer brands make up…
Depop Pitches Resale as a Personal Finance Strategy in New U.S. Campaign
With Kelis and a data-driven hook, the Etsy-owned marketplace's latest ad campaign leans into secondhand as…
True Fit Launches AI Shopping Agent Built on Two Decades of Fit Data
Up to 70 percent of fashion-related questions asked to AI shopping agents are specifically about fit and…
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Circulose Restarts Production at Ortviken Plant
The rechristened Circulose is reopening its Ortviken plant in Sweden to resume the mass production of its…
Shuffle Board: Target Reworks Executive Suite
Target makes senior leadership moves under new CEO Michael Fiddelke, while former Gap chief Sonia Syngal…
Reju Selects Site for First Industrial-Scale Regeneration Hub in France
The proposed site would process post-consumer textiles into recycled polyester as France pushes to…
Elastane Is Fashion’s Smallest Big Problem
Present in 80 percent of garments, the stretch fiber quietly derails recycling. A new cross-industry pilot by…
Spinnova Claims Major Gains in Bid to Reset its Fiber Tech
The man-made cellulosic fiber sector saw a weak first half of 2025 due to tariff uncertainty but rebounded.
Make the Dot Takes Its Product-First Case to the Runway With Supima
Partnering with Supima, Make the Dot uses its first fashion presentation to show how material-first digital…
Eileen Fisher Modernizes POS, Opts for Aptos One
Eileen Fisher will deploy the Aptos One platform from the namesake retail technology solutions provider to…
GenuTrace and Kinset Team to Lead Cotton’s Stricter Proof Demands
Driven by stringent UFLPA enforcement in the U.S. and anti-greenwashing laws in Germany, brands must now move…
California Spends $99 Million A Year Sending Textiles to Landfill
A new report argues California could lock in its status as the country's environmental-policy pace setter by…
Shuffle Board: PayPal Replaces CEO
Following a fraught fourth quarter, PayPal is replacing CEO Alex Chriss with its board chair and former HP…
Material World: UK Gen AI Startup Scores $8M, Naia Lightens Up at PV Paris
London spin-out Polaron raises $8 million to build materials science "intelligence layer" using gen-AI while…
Worldly Grows Product Impact Calculator to Go Beyond the Guessing Game
Worldly's expanded PIC allows brands to measure their carbon footprints and corporate-level Scope 3 emissions…