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Levi’s

Levi’s Skateboarding Adds Military Styling for Fall

Denim brands continue to elevate their performance and commuter collections. For Fall ’16, Levi’s…

Vintage Denim: From Mining Treasures to Mom Jeans

Denim has a long history, meaning that “vintage” denim can be anything from a pair of shredded, late 19th…

Levi’s Debuts an Updated 505 Jean

Levi’s is releasing an updated version of the 505 jean, the chosen style of the ’70s punk scene. The 505C is…

Levi Strauss & Co. Names 10 Entrepreneurs to the Collaboratory

Levi Strauss & Co. announced the election of ten entrepreneurs to the LS&Co. Collaboratory, an annual…

Levi Strauss & Co. Wins Albert Einstein’s Leather Jacket at Auction

Movie stars like James Dean and Marilyn Monroe may have made Levi’s iconic, but it turns out the heritage…

Levi’s Booming European Business Offsets Flat U.S. Sales

American denim brand Levi Strauss & Co. is having a better go at it in Europe. On Monday, the company reported…

Vetements Deconstructs Levi’s for Spring ’17

Levi’s was one of the 17 brands deconstructed by Vetements designer Demna Gvasalia for the avant-garde…

LS&Co.’s Bart Sights Named Aspen Institute First Mover Fellow

Bart Sights, Levi Strauss & Co. vice president of technical innovation, was named a 2016 Aspen Institute…

Denim Makers in Active Pursuit of Innovation

The old adage, “If you can’t beat ’em, join ’em,” may—to some extent—be surfacing in the denim world right…

JUST Approved: 5 Ethical Denim Brands to Buy

Ethical fashion organization Project JUST launched its first guide of JUST Approved denim brands. From a list…

Levi’s Launches Fellowship for Sustainable Apparel Entrepreneurs

Levi’s has recently been receiving a lot of attention for starting to clean up denim’s dirty environmental…

Denim Bloggers: Brands Need Better Marketing

Bloggers love to dish, and the speakers at Kingpins New York’s “Denim Blogger Quick-Fire” panel did not hold…

Here’s Why Levi’s and Google Geared Their First Product Toward Urban Bikers

When Google’s Advanced Technology and Projects (ATAP) group announced iconic American brand Levi’s as the…

Meet the Jacket That Will Answer Your Mobile Phone

Levi’s and Google’s Advanced Technology and Projects (ATAP) group announced the first Project Jacquard…

Levi’s Releases Gender-Neutral Pride Collection

Levi’s continues its ongoing support for the LGBT community, releasing a Pride collection in partnership with…