Pomellato to Stage Paris Exhibit
Formula 1
Gucci Shifts Into High Gear With F1 Team Sponsorship, New Racing Platform
Starting in 2027, the Gucci Racing Alpine Formula 1 Team will compete in Gucci colors.
EXCLUSIVE: Disney and Formula 1 Kick Off Partnership Ahead of 2026 Montreal Grand Prix with New Collections
Disney Consumer Products gives WWD a first look at the launch of the newest collection and products, ahead of…
Formula 1 Champagne Sponsor Moët & Chandon Activates in Miami
The LVMH Moët Hennessy Louis Vuitton-owned Champagne brand has a slew of activations in and around Miami for…
Formula 1’s Fashion Fever at the 2026 Miami Grand Prix Weekend
A look at the presence for major brands at the Miami race weekend.
Nahmias Unveils New Formula 1 Collaboration
The L.A.-based menswear lifestyle brand is teaming with Formula 1 on a new collection.
EXCLUSIVE: Frame Teams Up With Alexandra Leclerc
Frame's newest collaboration with Alexandra Leclerc channels chic European summer dressing through its…
EXCLUSIVE: New Era Drops New Atlassian Williams Formula 1 Team Miami Collection
New Era and Atlassian Williams Formula 1 team have unveiled their first race limited-edition collection for…
Tommy Hilfiger Comes Out With Limited-edition F1 Miami Capsule
For the upcoming Grand Prix on May 1-3, the designer created special Miami-themed fangear.
Adidas and Audi Formula 1 Team Unveil Special Collection for the Miami Grand Prix
The limited-edition capsule combines 2000s football with Formula 1 style.
EXCLUSIVE: Off Season Partners With Formula 1 on Capsule Collection
Founder and designer Kristin Juszczyk sat down with WWD to discuss the brand's new race-day ready fashion…
Tommy Hilfiger’s Lifelong Love Affair With Formula 1 Comes Full Circle
How a kid from Elmira, N.Y., turned an early Formula 1 obsession into high-profile partnerships with the…
‘Checo’ Pérez on His F1 Comeback, Making Cadillac a ‘Proper’ Team and Prioritizing Mental Health
Mexican superstar Sergio "Checo" Pérez has a lot on the line as he returns to the track with the inaugural…
EXCLUSIVE: Lacoste Taps Formula 1 Driver Pierre Gasly as Ambassador
The French race driver will be the face of the brand's famous polo shirt.
EXCLUSIVE: Disney Expands on Formula 1 Deal With F1 Academy Partnership
The partnership deal includes a new merch line launching this spring.
Sephora Unveils F1 Academy Partnership, New Car With Driver Natalia Granada
Sephora has been named the "Official Partner" and the "Official Beauty Retail Partner" of F1 Academy, with…